So here’s a wild idea. What if 2008 is the year you come out of hiding? (Hiding you say? But Suzanne … seriously, I’m not hiding!)
I don’t know about you, but me — I hid for a heck of a long time. It looked like I was getting things done, making things happen, but actually, [...]

OK, ask yourself seriously for a moment. Was 2007 everything you’d hoped it would be? Did you get all the clients you dreamt of? Did you get media hits galore?
I have to say 2007 has been a banner year for me – BUT only because I’d already put some critical pieces in place as the [...]

Recently I got this question:
“Could you give more details on how to find the people who are our audience?”
There is no one way to determine who your market, or audience, is. But there are lots of variations on that theme, based on what you already know about your market.
By the way, this is THE most [...]

I’ve had the pleasure this year of working with a great business consultant, Graham White. Graham has put together some pretty interesting stats regarding internet business success rates I thought might interest you.
Based on 40K people who were polled from my database and another of his client’s:
50% struggle with their businesses
40% work hard to [...]

Stop and ask yourself this question right now: what little (or big) nugget of precious information could you turn into an info product right now?
If you’re like my daughter, Teal, you have something you could sell right now that could potentially attract and immediate audience. AND you may or may not be ready yet.
In [...]

So I’m back at it, a mere two years after my last failed attempt. That would be attempting to get Google Adwords to send lots of sales my way.
And yes, I’m doing so because Tim Ferriss made it all sounds so easy in The 4 Hour Workweek. NOT because my prior experience backs up what [...]

Got the following on my recent post about the necessity of setting up a marketing calendar for the year.
Lisa Solomon added this helpful link:
“The Marketing Experiments Journal has a 2007 Merchandising Calendar that is very helpful for internet product retailers, and might give others some ideas as well. Take a look at their [...]

Up here in the Adirondacks, where I live on the shores of Lake Champlain, I’m lucky to be members of The Essex Farm – a wonderful CSA farm that has 35 members for whom it raises beef, pork, chickens, dairy, all manner of veggies, maple syrup, grains, beans, soap, herbs, flowers … just about anything [...]

Recently, alarmingly, I had a free teleclass bridge just crumble and fall apart before 600 pairs of eyes. That’s how many people had gathered to hear what Nancy Marmolejo had to say about Social Media List Building.
Boo on cheap or free telebridge lines that don’t work! I mean, yeah, the price is right but [...]

Reader Duane Lakin asked a great question about licensing.
“How do you avoid being a ‘franchise’ and having to meet state regulations? If a licensee uses "my" program with "my" name connected…an advantage for marketing…is that not a franchise rather than a license arrangement?
Good question, Duane. First of all, I’d advise anyone seriously wondering [...]