Dr Mani, an Indian heart surgeon and Net marketer extraordinaire, started a minor sensation with his Blogathons to raise money for heart surgery for children in India. In those, he blogged compulsively for 24 hours, made sure his web network of friends were helping him get the word out, and solicited funds for his cause [...]

Want to get more blog traffic – get a Twitterfeed. You simply hook up your RSS feed for your blog to Twitter and it periodically lists your post headers. Wow … that was easy! Get a Twitterfeed account.

What’s the real value of a social media visitor?
Here’s an interesting article I read recently on ProBlogger by Skellie…good stuff. Certain characteristics have been noticed about social media visitors vs., say, blog visitors. An extract in my own words:
1. They’re not clicking on ads as much … interesting mix strategy on how to do this [...]

Podcast pundit, Chris Brogan, more than doubled his blog traffic by posting and using Twitter strategically.
He makes the following suggestions – and do read his piece linked above. It’s excellent! Chris suggests doing the following on Twitter:
1. Ask a question on Twitter – ‘Do you think banner ads are dead?’ and let them read and [...]

Micro-blogging service Twitter has a new big player – NPR’s Talk of the Nation. Here’s how it goes … and I suspect that will become a trend for many major media venues. Why? Because breaking news is now happening on Twitter, which only accepts posts of 140 characters. So you get on and instead of [...]

I’ve been playing with Facebook lately, finding my market, making friends, exploring what’s out there in the way of automated marketing tools. And I’ve made a few interesting discoveries.
Facebook, when used strictly as a networking tool, is pretty darn time consuming, but potentially really effective. I can see that it DOES have the potential to [...]

Saw this request from a HARO reporter recently, and it made me wonder if you, fair readers, have found such success? He asked (and his deadline is past, sadly)
“Have you (or a client) found marketing success using Digg,Del.icio.us, Furl, StumbleUpon, Sphinn, Reddit or other socialbookmarking tools? Looking for case studies that demonstrate increased traffic, sales, [...]

I recently heard about some hate mail directed towards plus-size lifestyle and fitness coach Kelly Bliss. A question came up around how to handle this – and as someone who’s gotten my own share of hate mail, I thought I’d share my response.
Hate mail is to be expected when you’re breaking new ground. My antidote [...]

At Podcamp, I attended a call by Chris Penn onhow to maximize your presence on Linked In, the more business oriented version of MySpace that has more than 9 million users. (Think social networking for entrepreneurial grown ups.)
1. Contact Settings: Don’t be afraid to be elaborate – tell them just how to contact you
2. [...]

As promised, here are the steps Kathy Cano Murillo took when building up that juicy list of 7000 on MySpace … which by the way, has scored her all kinds of media hits including four major women’s magazines, NPR, television producers, film directors and more. She’s also gotten a significant number of speaking gigs from [...]