For the last two years or so I’ve been bumping into Peter Shankman’s name again and again along with his innovative site, Help a Reporter Out.
Here is an invaluable free service that uses the powerful tool of fun to make an impression again and again in your email inbox, while it helps you get all [...]

I recently heard about some hate mail directed towards plus-size lifestyle and fitness coach Kelly Bliss. A question came up around how to handle this – and as someone who’s gotten my own share of hate mail, I thought I’d share my response.
Hate mail is to be expected when you’re breaking new ground. My antidote [...]

Dotsie Bregel has created a dynamic and fresh site for boomer women called National Association of Baby Boomer Women. Topics are general, interest is high, and they even run fun contests. Check out their recent contest on Most Valuable Life Lesson. Good example of a contest that hits close to the heart – for what [...]

So here’s a wild idea. What if 2008 is the year you come out of hiding? (Hiding you say? But Suzanne … seriously, I’m not hiding!)
I don’t know about you, but me — I hid for a heck of a long time. It looked like I was getting things done, making things happen, but actually, [...]

Last month, when I gave my pre-conference workshop at the International Coach Federation’s conference in California, I wrapped up by summarizing just how you can set out to build platform. In 13 simple steps.
Afterwards, a number of people told me they really appreciated the list … so here it is. Enjoy! Just follow the [...]

OK, this is scary. While I was away last month, I got a email touting a new book by Ken Blanchard, Stephen Covey and a third author – a woman who was an unknown. It came with an email inviting me to take that third author position myself.
International Speakers Network and Insight Publishing are [...]

OK, maybe it was just a little too much American Idol … I know, I know. It was an addiction, really. Or maybe is was my 13 year old son turning to me one day and saying, “Mom, let’s get rid of the TV … it’s boring.” But last month, we cut the cord. We [...]

If you’re planning on being in Long Beach, CA – or if you’re living in that smoky general Southern California realm right now (and my thoughts and prayers ARE going your way!) … I’ll be speaking at the Pre Conference opener for the International Coach Federation. My Topic: CNN Called! How to Create Your [...]

As Nancy Kirk, and many other publicity experts will tell you, the most critical thing the media needs is a ‘hook’ to sell you on to their editors in chief, readers, etc.. So we’ve been having a lot of fun coming up with Serenity Hawkfire’s hook. Not only did it need to summarize Serenity in [...]

During this month I’ve had the pleasure of launching an online publicity campaign for the star of my one woman show, a parody New Age guru named Dr. Serenity Hawkfire. Dr. Hawkfire got the attention of Nancy Kirk, who runs an excellent limited service PR agency called The PR Machine. And Nancy’s been hard [...]