The question often comes up around here just what the well-dressed blog should wear. Here’s my short list, to apply in any configuration that suits your fancy. This is what you need on your blog to serve media and the public alike.
Must Have
Media Room with bi, article ideas, list of media mentions, headshot
Brand + USP [...]

OK, campers. Here are do’s and don’ts I put together for a client who was struggling with how to make her posts/blogging activity more consistent and more effective. My short list …
DO NOT write posts that are longer than 2-3 paragraphs
DO NOT post less than 4-5 times per week
DO NOT QUIT
DO keep a running file [...]

Here’s this from reader Kammie K on what she does to elicit comments with her blog posts.
“The only other tip I would add that has done wonders for my readership is to RESPOND back to comments that readers leave. I write for a couple of blogs and now the readers are cross referencing and [...]