Have you seen Jud Laipply’s ‘Evolution of Dance’ a web-based video on YouTube.com? Well, if not, you’re missing a treat, unlike the 34,743,985 people who’d seen it as of this writing.
Jud, a motivational speaker and actor, basically does a 6-minute video that takes us through the entire history of bad dance trends since the [...]

Those who know me know I’ve had a ‘secret’ project in the works for the last three years that’s very much a passionate labor of love: Serenity Hawkfire. This is a parody of a New Age guru I’ve developed. (She’s already lived as a brief marketing blogger, and the star of a short-lived theater piece.)
These [...]

Ah, jury duty. When’s the last time you served? My last round was in the 80’s in Manhattan, where a quick note from my ad agency’s lawyers got me off again and again. Until, after 6 excusals, I served for three short days.
No such luck when you’re a solo pro these days, I’m afraid. I [...]

Thanks to Sarah Zeldman , who attended last week’s free call I did with a professional organizer. On the call, I referred to 1shoppingcart.com, the service I use for collecting and storing my ezine list, and sending autoresponders among other things. She sent this better suggestion…
“ At the end of the call you mentioned [...]

OK, who’s annoyed by the ever-present ‘Ping!’ from your Bloglines reader on your desktop. (This is a blog reader that collects notices of recent posts for you to review from your favorite blogs.)
More than once I’ve woken up in the middle of the night to that chirpy little ping from my home office next [...]

I’ve been asked a lot over time just WHAT the relationship should be between your blog and your ezine. I like symbiosis on the whole. That means your ezine always has linked titles of your last four or five posts. And your blog occasionally refers to your ezine (like my own Expert Status – which [...]

One of our readers, Havi Brooks, posted a comment that I feel bears repeating, regarding our recent discussion on sale page fatique:
“ The sales trick most likely to get me to click away is teasers.
If I have to search up and down for a price or even click to another page in order [...]

I realize this may be a tad ‘un-PC’ but have you looked at your competition lately … do you even know who they are?
This is a key piece of my work with clients (and will be a very large part of my upcoming Get Known Now beta coaching group.) Yeah, you really do need [...]

More advice? More experts on fre.e teleclasses? More insight into working the media, web 2.0, setting up a branded site? Fre.e laser coaching with me? It’s been a while since I asked … and I am here to serve. So fill us in, would you?
Drop by our quick, 4-question online survey and take a moment [...]

Lately I’ve just been feeling out of touch with you folks, so I’ve decided to make myself available in a freebie laser coaching call. Here’s the idea: you’ve got a question about your platform or your business, or maybe just a vague sense of branding unrest. You call into to our teleclass line at the [...]